Ready To Get More Customers?
Get more leads, more booked appointments, more estimates, more qualified customers, and more actions that lead to ACTUAL SALES. Pay Per Click Marketing on platforms like Google, and Faceobok help you get customers now.
Expertise that drives results
Tailored Strategies
Data-Driven Approach
Transparency and Accountability
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What Is PPC Marketing?
We Have Clients Across Over 20+ Verticals
PAY PER CLICK ADVERTISING IS THE FASTEST WAY TO GET CUSTOMERS!
When you want to get customers fast, you need to use PPC. Platforms like Google Ads, and Meta (Facebook) allow you to find new customers looking for your services fast. Unlike Traditional advertising PPC allows you to target your ideal customers by leveraging the massive amount of data collected by major platforms. This doesn't mean you have to give up traditional advertising but adding PPC will allow you to reach your customers like no other time in history.
SEE EXACTLY HOW YOUR MONEY IS WORKING FOR YOU
Pay Per Click advertising allows you to track spending and direct money to exactly where it's most effective. If the clients are converting more on mobile you can invest less in desktops and push more money to mobile. You only want people to see ads at a certain of day? Pay Per Click allows you schedule advertising to maximize on conversion by time of day. The possibilities are endless, but PPC has many advantages over traditional advertising.
TRADITIONAL ADVERTISING
Reach is expensive (Reaching many markets is very expensive and costly)
Tracking Cost VS ROI is difficult if not most times impossible
Very Difficult to Target Your Ideal Customer (Spray and Pray method)
Testing is very expensive and seeing results takes time.
PAY PER CLICK ADVERTISING
Reach customers anywhere in the world instantly
Track every dollar, conversion, and see your exact ROI
Target EXACT demographics, by age, income, interest, keywords, and much more
Run inexpensive test to see what's working and make adjustments quickly
FIND THE CUSTOMERS THAT WANT TO FIND YOU
Pay Per Click allows you to construct campaigns based on specific keywords and interest. Platforms like Google are even more powerful because they work off Search Intent. This means that we can target keywords that show the intent of the customer and place your ads right there when they are ready to purchase. For example, if you're a flow shop and somone types flower shops near me, then your ad appears right on the top and you are in position to get that customer. Nothing wasted on customers who aren't already looking for you.
IDENTIFY WHAT YOUR COMPETITORS ARE DOING?
Failing to keep an eye on your competitors' strategies can put you at a disadvantage. Understanding what's working for them can provide insights for your own campaigns.
Detail Analysis of Competitor Keywords and making it easier to use what's working
Landing Page Analysis to improve conversions and lead generation
Implementation of industry best practices to create the most ROI.
TRANSPARENT REPORTING TO GET THE RESULTS YOU WANT
Get a detailed report every month that breaks down every key metric that matters to you. Based on our 15+ years of advertising experience we make recommendations and adjustment based on our findings to give you the best ROI.
HOW WE GET YOU RESULTS! OUR 5-POINT STRATEGY
Over the years we worked with countless company to develop repeatable and consistent results. Our team has a strategy that helps us get the most our of your advertising each and every time.
Profit Audience Triangulation (Find the Winning Audiences)
Audience Optimization (Remove audiences and keywords that don't convert)
Ad Optimization (Refine the ad copy to improve conversions)
Landing Page Optimization (Perform conversion rate optimization on landing pages)
Scaling and Audience Expansion (Scale up winning campaigns and look
HERE'S WHAT INCLUDED IN YOUR PPC MARKETING CAMPAIGN
Keyword Research: Keyword research involves identifying relevant search terms to optimize advertising campaigns. This ensures your ads target the most appropriate and high-converting keywords, increasing visibility and potential for conversions.
Campaign Strategy Development: Campaign strategy development entails creating a structured plan to achieve advertising goals. You'll have a well-defined strategy that aligns with your objectives, helping to maximize the efficiency and effectiveness of your advertising efforts.
Ad Creation and Copywriting: This involves crafting compelling ad text and content. Well-written ads can attract and engage users, driving higher click-through rates and conversions.
Ad Design and Graphics: Ad design and graphics focus on creating visually appealing advertisements. We can help create eye-catching ads that enhance brand visibility and leave a memorable impression on your audience.
Landing Page Optimization: Optimizing landing pages ensures that users have a seamless experience after clicking on an ad. This helps improve conversion rates and user satisfaction.
Targeting and Audience Segmentation: Targeting and segmentation involve defining specific user groups to show ads to. This ensures you reach the most relevant audience, reducing ad spend wastage, and increasing conversion rates.
Bid Management and Budget Allocation: Effective bid management and budget allocation ensure optimal resource utilization. This helps create cost-efficient campaigns that deliver a higher return on investment.
Conversion Tracking: Conversion tracking measures the success of ad campaigns in achieving specific goals. This ensures data-driven insights to refine your strategies and improve conversion rates.
Analytics and Reporting: Analytics and reporting provide clients with data on campaign performance. This allows for informed decision-making and the ability to make necessary adjustments for better results.
Continuous Optimization: Continuous optimization involves making regular improvements to campaigns based on performance data. By having ongoing refinements your keep your advertising efforts competitive and efficient.
Competitor Analysis: Competitor analysis helps clients understand their industry landscape. By monitoring competitors, clients can identify opportunities and adapt their strategies accordingly.
Communication and Consultation: Effective communication and consultation with clients ensure alignment with their objectives and expectations throughout the advertising process.
Compliance and Policy Adherence: Ensuring compliance with advertising policies and regulations is crucial. This helps you avoid penalties and maintain a positive reputation.
Adapting to Changes: The digital landscape is constantly evolving. We keep our marketing strategies up to date agencies and adapt to changes in technology, trends, and algorithms to maintain campaign effectiveness.
Educational Resources: We provide educational resources to help you stay informed about the latest industry trends and best practices, empowering you to make informed decisions about their advertising strategies.
START GETTING CUSTOMERS! BOOK A CONSULTATION
Click on the button below to sign up for a free NO OBLIGATION consultation. We will take a deep dive into your business and see areas of opportunity where we can improve your advertising efforts. So don't wait another minute book a consultation today and see how we can help you get more customers.
HOW DOES PPC MARKETING WORK WITH AN AGENCY?
Want to know how PPC marketing works when you work with us? Check out the video and learn exactly how we will work with you. If you're ready to get started with PPC marketing click on the get consultation button on your sceen
FREQUENTLY ASKED QUESTIONS
What is Pay Per Click (PPC) marketing?
PPC marketing is an online advertising model where advertisers pay a fee each time their ad is clicked. It's a way to buy visits to your website rather than earning them organically.
How does PPC advertising work?
In PPC advertising, advertisers bid on specific keywords or target demographics. When a user searches for those keywords or falls within the specified demographics, the advertiser's ad may appear. The advertiser is charged only when someone clicks on their ad.
Which platforms offer PPC advertising services?
Popular PPC advertising platforms include Google Ads, Bing Ads, Facebook Ads, Instagram Ads Twitter Ads, RevContent (Native Ads), and LinkedIn Ads, among others.
What are the benefits of using PPC marketing services?
PPC advertising offers benefits such as immediate visibility, precise targeting, measurable results, and the ability to control ad spend. It can also complement SEO efforts.
How do I choose the right keywords for my PPC campaign?
Keyword selection involves researching relevant keywords with the right balance of search volume and competitiveness. Tools like Google Keyword Planner can help identify suitable keywords.
What factors affect the cost of PPC advertising?
The cost of PPC advertising is influenced by factors like keyword competitiveness, ad quality, bid amount, and ad relevance. Higher competition and broader targeting can increase costs.
What is Quality Score, and why is it important in PPC?
Quality Score is a metric used by Google Ads to assess the quality and relevance of your ads and keywords. It affects ad rankings and the cost per click (CPC) you pay. Higher Quality Scores can lower your CPC.
How can I track the performance of my PPC campaigns?
PPC platforms provide tools for tracking performance, including click-through rates (CTR), conversion rates, and return on investment (ROI). Google Analytics is often used for more in-depth analysis.
What is A/B testing in PPC advertising?
A/B testing involves creating two or more versions of an ad or landing page to test which performs better. It helps optimize ad elements like headlines, images, and call-to-action buttons for better results.
Should I hire a PPC marketing agency or manage campaigns in-house?
The choice between hiring an agency or managing PPC campaigns in-house depends on your budget, expertise, and time availability. Agencies offer specialized knowledge but come Footer - Brand Colorswith a cost, while in-house management provides more control.
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